The World Doesn’t Care About Your Strengths

I’ve had countless conversations with hundreds of fitness professionals over the last 20 years. Most of these conversations, predictably, are on the topic of fitness and the fitness industry. Working along with, and managing fitness pros has allowed me time to speak...

Social Unintelligence

I’ve spent some time in the fitness industry both managing and observing personal trainers and strength coaches. Over the years, I’ve come to recognize the common characteristics that separate the good trainers from the standout trainers. Far and away, at least in my...

How big (or tiny) is your tool box?

Olympic lifting is a helpful exercise option for athletes and weekend warriors alike. Beware the trainer who wholesale rejects, or exclusively embraces any one mode of exercise. One word. Lazy. They are too lazy to spend time to understand how elements of almost any...